"You don't get here by just wishing..."

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What I do

Make intention reality.

My name is Gemma Sole. I am a strategist and operator with a focus on innovation, AI enablement, and what it takes to make it work. I am passionate about the process behind bringing an idea to life and working with talented people towards concrete goals.

For the last three years I've led go-to-market, product ops, and customer success at Knode.ai, an AI sales platform. I built the commercial motion from nothing, sourcing, pitching, and closing pilots myself, taking it to $1M ARR in about twelve months across 17 enterprise deals at 124% net dollar retention. On the technical side, I designed the eval standard the product ships against (graded test sets, live model audits) and ran behavior audits on an AI agent handling live calls for a legal call center client.

Before that, I repositioned a retail media startup while leading managing product teams and started three venture-backed companies, working with over 3K brands (startups to enterprise - Disney / Macys). All while building sustainable teams who can do more - and make magic - with less - financially and environmentally.

BACKGROUND

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My Résumé

With a background in VC and startups, I’ve worn many hats and have served in operational, marketing, and management roles. Most recently, I have worked with enterprises and startups on perfecting go-to-market strategies, building financial models, driving product management, concepting positioning, and implementing revenue operations and onboarding automation.

My operational experience as a tech founder coupled with my deep understanding AI-first products and customer needs give me unique insight into how to propel transformation.

To date, I’ve participated in 9 incubator programs, mentored 19 individuals and been recognized by multiple organizations including Forbes 30Under30 in Ecommerce, National Retail Federations Influencer 2017, and Apparel Magazine’s 30Under30.

What I'm good at:
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- Building a commercial motion from zero, positioning, pricing, pipeline, and close, with no inherited playbook
- Designing eval frameworks that turn fuzzy model behavior into something graded and defensible
- Auditing AI agents in live production and catching failure patterns before they scale
- Running executive relationships and partnerships across teams that don't report to me
- Standing up the operating cadence behind a growing team: reporting, health scoring, expansion triggers